Qual è il segreto per entrare in sintonia con qualcuno? (Suggerimento: è antico)

What's the secret to connecting with anyone? 

(Hint: it's ancient)

I used to struggle with those long, dry articles "thought leaders" shared. Many interesting topics felt too much effort to read!  It made me hesitant to even try writing myself. 

Then it clicked:  the key is storytelling!  It's how we've connected for many millenia, and it's more important than ever in the age of AI. 

Last week, I got to explore this at EY's Festival of Innovation. Thanks to the lovely EY team for the invite and to all our enthusiastic participants from all around Europe.

How do YOU use storytelling to connect?

Note to self: prehistoric humans lived in CAVES, not cages! 

#storytelling #thoughtleadership #change

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